About Success Solver

Hey, I’m Noel, the founder of Success Solver.

Let’s rewind to 2017.

I was waiting tables full-time for a living and had been working in the restaurant industry for the past fifteen years.

My lifestyle had me feeling exhausted, burnt out, and living paycheck to paycheck.

So, I buckled down, saved up as much money as I could, quit my job, and hopped in my camper van.

I was going to take a crack at my first online business, a travel blog.

(Real original, I know.)

To nobody’s surprise, my fun little career change was a massive failure at first.

My poorly-designed website was full of grammatical errors, attracted minimal readers, and made virtually zero income for its first two years.

I burned through every last penny of my savings trying to find out how to grow an audience and make the thing successful.

The temptation to throw in the towel and crawl quietly back into the restaurant industry was hard to resist.

But the thought of going back to my old life made me sick, so I decided to figure out the blogging thing as quickly as possible instead.

I sharpened my writing and editing skills, became an SEO addict, dialed in my web design, launched another niche blog, and slowly turned my struggles into steady passive income.

Since the start of 2022, my online businesses have generated over $250,000 in revenue.

It’s been a wild and frustrating ride at times, but I wouldn’t change a second of it.

And if I could sum up my experience in one simple analogy, it would be this:

Building an online business without a plan is like running a marathon blindfolded.

Sure, it’s technically possible, but you’re going to trip over obstacles, fall flat on your face, and lag behind as the competition flies by.

You might even get so overwhelmed and discouraged that you quit the race without ever giving yourself a fair chance to succeed.

Luckily, nobody is forcing you to run the entrepreneurial marathon with a blindfold.

The choice of whether to wear it or not is yours from the jump.

Here are a few tips to ditch the blindfold:

Build a business that helps solve a problem you’re intimately familiar with. You are the master of your own problems, and you can excel at helping others with similar problems if you have the proper blueprint.

Research potential niches/industries before you commit to your business idea. Ask yourself, “Is there room for me here? What does my potential audience look like? Am I qualified to help them? Do they have money to spend?”

Don’t chase money. Chase needs, problems, and pain points. (This is a quote from The Millionaire Fastlane by MJ DeMarco.) If you’re blinded by money, you’ll lose sight of the problems your potential customers need help solving.

Put time and effort into building a clean, easy-to-navigate website. Your business’ website is where your audience comes to spend their hard-earned money. You must make the buying process simple, pleasant, and pain-free.

Move your audience from external platforms to yours. However you reach people — Google searches, YouTube, Twitter, Instagram, or wherever else — you need to relocate them to your website (and away from your competitors).

Collect email addresses from day one. Email marketing isn’t sexy, but my-oh-my is it important. Once someone gives you their email, you’re able to reach their inbox directly with the click of a button. That’s powerful stuff.

Provide so much value that your audience is eager to buy what you’re selling. Successful online businesses serve their customers tirelessly and create a loyal following that comes back time and time again. Be valuable.

Don’t put all of your eggs in one basket. If you rely on one stream of traffic or revenue to make money, start diversifying immediately. Don’t let an algorithm update take away your audience and income overnight.

Learn to hold yourself accountable. If you’re starting a business alone, you must crack the whip to ensure that you stay focused, motivated, and on track. Nobody likes having bosses, but they exist for a reason. You are now the boss.

Join my (free) email list. Every week, I’ll share my most valuable tips, resources, and case studies with you as I push forward in my entrepreneurial journey. Join me as I build a community of self-sufficient online business owners.

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